Google Firestarters is a series of quarterly events for the planning, advertising and media community hosted by Google and curated by me, Neil Perkin. They are designed to provide thought stimulus, provocation, and to facilitate debate around some of the more interesting challenges and opportunities within our industry. We've been running the events since March 2011, and in that time have covered topics as diverse as new operating systems for agencies, remix culture, digital storytelling and agile planning.
And we have also now extended out the Firestarters franchise and run specific events for the performance and search marketing community:
Google Performance Firestarters: The Future of Performance Marketing Agencies
Google Performance Firestarters: Real-time Creative
...and we're now also running Google Firestarters events in New York:
Google Firestarters: The New Culture Makers
...and in Sydney, Melbourne and Auckland:
...and we have also run one in Austin during SWSWi: